Your limited edition copy of Nearly Perfect is ready
Nearly Perfect is finally here, newsletter subscribers get first pick.
Today is the day. The book birthed out of this very newsletter is now available for purchase on the website here. Since you’re subscribed to this newsletter, you’re the first to know. There’s a limited number of hardcovers available.
Now that you’ve already got the book, let me talk a bit more about the process of creating the physical book for Nearly Perfect.
It was important to me that the book feel real and hand crafted. If we're gunna go analog, I wanted to take it all the way.
For that reason I decided to make Nearly Perfect a fabric wrapped hardcover. The book feels like it was wrapped in your grandfather's suit. And looks like it's been sitting on a bookshelf for 50 years.
Every book is handcrafted. Meaning every book will have slight, tasteful defects and alterations. The book should wear gracefully. The graphic on the cover is pressure stamped (not screen printed). It will not peel and fall away if any hard edge scrapes it.
It's small but not too small. It will fit in a very, very large pocket (like a trench coat or cargo pant). It's easy to take on a plane or to the park.
It's short, but dense. Only 118 pages. I wrote it in my own voice. Which—I hope—comes across naturally and occasionally entertaining.
But the topics run deep.
Some of the feedback I initially got when writing the book was "cut more out". The book could have been 500+ pages (better in a publisher's eyes), but I knew we didn't need more than 150. Every sentence is needed and necessary.
I hope people will read a chapter or two and sit with it for a week. The book is more philosophical than any business book you'll see at Barnes and Noble. There’s more to the words on first glance. It’s worth meditating on some of this.
In the end, I think this will be helpful for any founder, designer, or investor that reads this. It lays out what problems are and how to solve them. Using the best products in the world as examples. I think you’ll love it. You tell me though. Can't wait to hear your thoughts.
P.S. If you’re curious, I’ve attached a PDF excerpt of the book.